With over 300 member companies, NEPIC is the gateway to so many business opportunities within the process sector. As a partner of Supply Chain North East, we want to work with you and your business to ensure you are armed with the knowledge, skills and tactics that will allow you to access a pipeline of fresh business opportunities in the process industry sector. To help you diversify, derisk and grow we’ve developed a series of masterclasses and workshops with some of the North East’s leading professionals to help you ‘find your formula’ for success!
These events are being delivered in association with the ERDF funded Supply Chain North East of which NEPIC is a partner. Supply Chain North East has been established to help the North East (LEP) small business community achieve growth via diversification and supply chain development opportunities. Through the Supply Chain North East network of experts, we want to help you take your business idea forward, overcome growth barriers and seek success both here and overseas.
LinkedIn is the most effective business to business social media platform, and knowing how to use it to effectively engage and attract clients in the process sector is vital for your business growth, marketing and sales strategy. You need to understand how to engage others, build trust and relationships that can go beyond social media and convert into meaningful meetings and sales.
Nevil will show you how to create a focused profile that acts to attract clients and build trust. He will show you how to identify, engage and connect up with you perfect audience on LinkedIn. Everyone who attends will be more confident in their use of LinkedIn and have a process and a reusable structure to help them in using LinkedIn effectively in the process sector. By the end of the workshop everyone will have plan to create interest in each product and service with the right people at the right time. Ultimately these will all help with generating leads and generating sales in the process sector.
Nevil launched two of the UK’s most familiar brands in Dyson and BlackBerry. He has worked as part of FTSE100 companies’ management teams for over a decade and in sales for 25 years. Nevil is the author of “Sales Success on LinkedIn”, which enjoys five star reviews on Amazon. In this interactive and engaging session you will be making live updates to your LinkedIn profile.
This interactive, half day session will provide you will a comprehensive introduction to the process sector – past, present and future, helping you develop an understanding of the process industry sector with a focus on supply chain needs and opportunities.
Exploring the history of the process sector in the North East can help to develop storytelling and marketing persona toolkits enabling you to build on the content of the other Masterclasses available in this series. Information about the current landscape and future opportunities will help you identify opportunities and requirements for supply chain entry.
Clare Wheeler of Business Cogs will facilitate this workshop sharing the breadth of their industry knowledge and experience to help you assess how you can branch out and grow your business in the process sector. A tour of the Wilton International Site will follow this session.
The workshop will provide an insight into the health, safety and environmental systems that are common across this sector for anyone who has little experience of working on or providing services for organisations who manufacture in this highly regulated area of industry.
This workshop will provide knowledge of how the industry utilise these management systems to ensure they comply with the many regulations to which they are subjected. It will also provide focus to the particular hazards that are associated with working on these manufacturing sites. This will allow those present to appreciate the reasoning behind some of the requirements of this sector.
Participants of the workshop will be able to use the knowledge and understanding gained to strengthen their business proposals when engaging with industry representative, from initial contact to developed proposals and of course, ensure that all of their employees are aware of the need to work to these exacting standards in terms of health, safety and environmental protection.
This workshop will be delivered by an experienced senior manager, who has many years of experience within this manufacturing sector. A person who has managed the day to day health, safety and environmental systems as part of their overall operational responsibilities, including the selection and management of contractors and third-party suppliers.
Delivered by Horizon Works
This half day session will focus on two key areas: Market Insight and Strategy.
Horizon Works’ specialists will guide you on researching your market, audience and route to market. They will help you understand your competitors, the market landscape and the opportunities out there in the process sector.
This half day Masterclass will give guidance on obtaining and using customer feedback – and show how initial research can be crucial in informing your USPs.
You will also cover the fundamentals that go into creating a marketing strategy tailored for the process industry, identify critical success factors, and help you to set SMART objectives for your business. Following this, you’ll be able to develop a practical, one-page marketing strategy.
The Horizon Works portfolio includes some of the region’s leading manufacturing, engineering, healthcare, technology, innovation and life science businesses, and the team led by Samantha Vasallo will share their knowledge and experience to ensure you have a better understanding of where to put your marketing resources, which direction your marketing needs to take and how to stand out from your competition giving you the best possible chance to diversify and grow your business in the process industry sector.
Delivered by Duncan Yellowlees
One of the most valuable skills in business is being able to get your ideas, value and messaging across to other people. Presentations are a fabulously powerful way to do this and when done well can build visibility, trust and relationships – things which are crucial when working in sectors like the process industry. In complex sectors like this, positive, effective communication to multiple partners and stake holders is key.
Duncan will explore some of the blocks to communication success and suggest techniques and tools which can help you get your messages across to any of the various audiences within the process Industry. You will also explore aspects of communication and engagement including, message, audience, and emotional Vs logical engagement, as well as looking at structure and techniques for storytelling. You will learn about emotional engagement, consider how to vary communication to suit different audiences, gain understanding as to why storytelling is so powerful and finally spend time writing a short business pitch for your process industry prospects utilising the techniques and ideas in the session.
With a Masters degree in science communication, combined with a passion for sharing his knowledge Duncan Yellowlees will ensure that this highly interactive, hands on workshop will improve confidence, communication and presentation skills to help you deliver polished pitches to win more business in the process sector.
Supply Chain North East will see four key partners joining forces to work with over 800 businesses between 2018-2021 supporting businesses to identify opportunities in new and existing markets. An integral part of the North East Growth Hub, Supply Chain North East will be delivered across the region by RTC North, Generator, North East Automotive Alliance (NEAA) and North East Process Industry Cluster (NEPIC). Supply Chain North East is receiving up to £3,148,514 of funding from the England European Regional Development Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020.
For more information visit Supply Chain North East